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District Manager

Date: Jul 29, 2022

Location: Edmonton, Alberta, Canada

Company: Herc Rentals

Req #: 48781

Herc Rentals Inc. is a premier, full-service equipment rental firm – providing our customers the equipment, services and solutions they need to achieve optimal performance safely, efficiently and effectively. A pioneer of the equipment rental industry, Herc Rentals continues to evolve and grow through technological innovations, expanded product offerings and value-added services and consultative solutions to support its customers’ projects.


With more than 55 years of equipment rental expertise, approximately 5,600 employees and approximately 312 company-operated locations across North America, Herc Rentals serves a broad range of end markets, including construction; industrial operations, refineries and petrochemical operations; governmental entities and contractors; disaster recovery and remediation; infrastructure; railroad operations; utilities; film, television, live entertainment and special event production; agricultural operations; and facilities management.


Short Description

The District Manager oversees the management of all assigned branches within a specific region to ensure equipment rental services are executed in the most cost-effective manner with the highest quality of standards. Responsible for establishing and maintaining operations, organizations, and processes that support the strategic objectives of customer satisfaction, employee satisfaction, and asset management including profitability. The district manager will also lead sales, operations and fleet management for multiple locations.


  • Profit and loss (P&L) responsibilities for all branches in respective zone
  • Employee engagement that results in positive relationship and employee satisfaction
  • Build and develop talent of team including performance management, training, delegation, and accountability
  • Lead sales to grow customer base and market share
  • Establish relationships with customers that leads to high levels of customer satisfaction and retention.
  • Fleet management including identifying needs, high levels of utilization, and protection of assets
  • Problem solving for both strategic and tactical issues
  • Maintain and improve competitive position by analysis of market and knowledge of competitors
  • Ensure cost effectiveness of all operations while maintaining high quality standards using process improvement tools


  • Able to multitask, prioritize, and manage time efficiently
  • KPI driven
  • Ability to work constructively under pressure
  • Adapting to change
  • Ability to develop rapport with customers
  • High integrity and honesty
  • Inspires and motivates others to high performance
  • Safety awareness: understands, follows, and motivates individuals to follow the safety rules and regulations
  • Working with financial information

Professional Experience

  • 5 – 8 years of progressive managerial experience in the equipment rental industry
  • Broad rental fleet knowledge including use of equipment
  • Knowledge of the construction & Industrial market verticals a necessity
  • Directly involved in operations and fleet management as well as sales leadership, territory development, subordinate coaching, training, and mentoring

Educational Background

Bachelor - Business Administration
Advanced degree/MBA highly desirable

Conditions of Employment

  • Previous General Manager experience managing multiple segments of the business as well as directly handling P&L responsibilities.
  • Previous Sales Management experience
  • Ability to travel
  • Valid driver’s license and clean driving record


Our long-term strategy underscores the understanding that our success depends on the dedication and capability of our team members. We are focused on attracting, retaining and empowering talented and dedicated people to build the best team in the equipment rental industry. We also seek to build a team that reflects the variety of people, cultures and communities we interact with every day and to create an inclusive, productive environment in which all team members feel valued and respected.


Herc Rentals provides an excellent compensation and benefits package, which includes a competitive salary, retirement savings plan, tuition reimbursement, comprehensive medical, dental, vision care, life insurance coverage, paid vacation and holidays. 


Herc Rentals is an equal opportunity employer



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