Branch Manager

Date: Jun 8, 2023

Location: Odessa, Texas, United States

Company: Herc Rentals


Req #: 54768

Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with trailing twelve month total revenues of nearly $2.53 billion as of September 30, 2022. Herc Rentals’ parent company, known as Herc Holdings Inc., listed on the New York Stock Exchange on July 1, 2016, under the symbol “HRI.” Herc Rentals serves customers through approximately 350 locations and has approximately 6,500 employees in North America.


We serve a diverse group of customers in a wide array of industries. We support professional con-tractors in construction and remediation. Our industrial customers include large industrial plants, refineries and petrochemical operations, automotive and aerospace manufacturers. We support government and infrastructure projects at the municipal, state and federal level. And, we continue to expand our services for customers in commercial and retail, healthcare, hospitality, recreation, and entertainment and special events.

Short Description

The Branch Managers are the leaders of the management and direction of Herc Rentals’ branches. They oversee daily operations ensuing positive revenue generation, high customer service standards, employee development, and continued excellence in productivity. They will improve the branch’s competitive position as well as maximizing profitability. This is an excellent opportunity for motivated self-starters and people leaders. In this role you will... 

  • Think strategically and critically
  • Take initiative and work autonomously
  • Lead and develop a diverse team
  • Manage a profit and loss statement 
  • Effectively grow a diverse portfolio of customers 
  • Manage a fleet inventory mix to maximize revenue and profit
  • Be a safety leader in their branch set the tone and expectation for the highest safety standard 
  • Be an expert in the equipment rental industry and support continuous learning at the branch on new fleet and equipment applications.


  • Grow revenue for the branch and district
  • Meet or exceed business plan for the branch
  • Answer and resolve customer questions 
  • Manage your team effectively and efficiently
  • Implementing Safety trainings and maintain a branch safety plan 
  • Fleet Management 
  • Manage Profit and Loss reporting & Operational reviews
  • Generate, process, analyze and review the daily business reports 
  • Support all team members 
  • Conduct Branch Audits & Inventory reviews
  • Maintain federal compliance with OSHA regulations and DOT standards


    Professional Experience

    Educational Background

    High School or GED required, College Degree preferred

    Conditions of Employment

    5-7 year of relatable experience
    A valid driver's license with a clean driving record
    Ability to drive revenue growth
    Ability to communicate with customers
    Ability to read, write, speak and understand English
    Ability to input information into computer systems
    Basic knowledge of Microsoft Word and Excel Programs
    Ability to safely drive and operate multiple types of vehicles and equipment
    Be able to regularly lift 50lbs or more
    Ability to sit, stand, and walk for extended periods of time
    Ability to perform repetitive tasks; stretch, turn, twist, and reach overhead; bend, crouch, squat, kneel, and stoop for extended periods of time
    Must be able to work indoors and outdoors when required of the job


    • Strong Customer Orientation
    • Excellent interpersonal and communication skills
    • A strong team player, experience with high performance teams
    • Ability to travel.
    • Commitment to company values
    • Computer competence.
    • Demonstrated problem solving and negotiation skills
    • Employee training and development
    • Good judgment and strong decision

    Herc Rentals values its employees and provides excellent compensation and benefits packages which are not limited to the following.


    Keeping you healthy

    Medical, Dental, and Vision Coverage

    Life and disability insurance

    Flex spending and health savings accounts

    Virtual Health Visits

    24 Hour Nurse Line

    Healthy Pregnancy Program

    Tobacco Cessation Program

    Weight Loss Program



    Building Your Financial Future

    401(k) plan with company match

    Employee Stock Purchase Program



    Life & Work Harmony

    Paid Time Off (Holidays, Vacations, Sick Days)

    Paid parental leave.

    Military leave & support for those in the National Guard and Reserves

    Employee Assistance Program (EAP)

    Adoption Assistance Reimbursement Program

    Tuition Reimbursement Program

    Mechanic Tool reimbursement of up to $300 per year

    Auto & Home Insurance Discounts


    Protecting You & Your Family

    Company Paid Life Insurance

    Supplemental Life Insurance

    Accidental Death & Dismemberment Insurance

    Company Paid Disability Insurance

    Supplemental Disability Insurance

    Group Legal Plan

    Critical Illness Insurance

    Accident Insurance


    Herc does not discriminate in employment based on the basis of race, creed, color, religion, sex, age, disability, nationals origin, marital status, sexual orientation, citizenship status, political affiliation, parental status, military service, or other non-merit factors.

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