Who We Are

Herc Rentals Inc. is a premier, full-service equipment rental firm - providing our customers the equipment, services and solutions they need to achieve optimal performance safely, efficiently and effectively.

With more than 55 years of equipment rental expertise, approximately 5,200 employees and 275 company-operated branches in the United States and Canada, Herc Rentals serves a vast array of customer markets. They include:

  • Construction
  • Industrial manufacturing
  • Refineries and petrochemical operations
  • Local, state and federal governmental bodies agencies and contractors
  • Disaster recovery and remediation firms
  • Infrastructure
  • Railroads
  • Utility operators
  • Entertainment production companies
  • Agricultural producers
  • Facility management firms
  • Special event management firms
  • Individual homeownerss

Since its beginning as a pioneer of the equipment rental industry, Herc Rentals continues to evolve and grow through technological innovations, expanded product offerings and value-added services and consultative solutions to support its customers’ project.

Our vision to be the supplier, employer and investment of choice in our industry frames everything we do:

  • We strive to have the best and broadest selection of premium rental equipment available and ready when our customers need it, ensuring it performs as promised and providing unsurpassed customer service at every opportunity.
  • We continuously seek to create a supportive, inclusive and collaborative work environment that offers excellent career opportunities, along with training and tools to enable our team’s success.
  • And, with our Herc Holdings Inc. parent entity trading on the New York Stock Exchange as “HRI,” we are focused on performing as a top-tier business operationally and financially and continuously earning investors’ confidence in our team.

Our values guide the way we relate to each other, our customers and our communities.

  • We do what’s right.
  • We’re in this together.
  • We take responsibility.
  • We achieve results.
  • We proves ourselves every day.

Our mission is our vision translated into an operational imperative. Everything we do is designed to deliver customers optimal performance safely, efficiently, and effectively.


Safety Commitment

Operations’ leaders and volunteer safety councils at each branch have a key role in the communication and implementation of, and ensuring adherence to, safety and compliance policies and standards.


As part of our ongoing commitment to safety, we will:
  • Protect and strive for improvement in the safety and health of our teammates at all times;
  • Eliminate accidents and non-conformance to safety policies, procedures and practices;
  • Safely meet specified customer requirements and ensure continuous customer satisfaction;
  • Set safety performance objectives, measure results, assess and continually improve processes and services;
  • Responsibly plan for, and swiftly respond to and resolve safety-related events;
  • Communicate openly with internal and external stakeholders and ensure an understanding of our safety policies, standards, programs and performance;
  • Recognize and reward outstanding safety performance;
  • Promote a culture where Stop Work is an individual obligation and company responsibility;
  • Allocate appropriate resources to honor our safety commitment;
  • Commit to making everyday a “Perfect Day.”